So you think you want to do this social media thing, you convince yourself to buck up and create a Twitter account, only you end up mesmerized by the fast-moving scroll of information, so much so that you never send your first tweet.
If this sounds like you, recognize that you are not alone – some 44 percent of Twitter members are so overwhelmed that for some reason they never send out their first tweet.
Twitter is a great way to utilize inbound marketing to reach 313 million people. By creating great content and sharing it on Twitter, you attract a worldwide audience to your products, books, services and business as 29 percent of Twitter users check their account multiple times per day. About 40 percent of online adults consider themselves regular Twitter users, so this is an important audience to address.
Here are eight great ways to rock Twitter:
- Use your keywords and your hashtags in your profile. This way you become searchable by anyone looking for your hashtags.
- Very soon Twitter will allow you to write tweets longer than 140 characters. Twitter will no longer count your media attachments, including photos and videos, towards the 140 character limit, and the usernames will also be excluded. Until then, you can use talltweets.com to create longer messages.
- Check your Twitter analytics regularly. Go to your profile and scroll down until you see “Analytics.” Click here for a wealth of information. You can find your top tweet for the past month, your top follower who has the most followers, your top mention and your top media tweets. Use this information to direct your future tweets – in other words give your audience more of what works. Click on Audiences to discover a wealth of information about your followers, including their gender, their income, their interests, their occupation and their consumer buying styles.
- Always use a photo, video, graphic or GIF when you post on Twitter so that you stand out in the fast-paced environment. Tweets with images get 18 percent more clicks, 89 percent more favorites and 150 percent more retweets. Be sure to tag your photos with your keywords, hashtags and name so that your images become searchable.
- Engage with the folks who retweet you. Go to Notifications and you will see a rolling list of people who have liked and retweeted your information. Send them a thank you with an image and/or go in and retweet them. The more you return the favor, the more they will remember you and continue sharing your content.
- Use ManageFlitter, a free service. Periodically go in and unfollow people who are not following you back. You can unfollow as many as 100 people a day. You can also find a list of your top influencers. Influencers on Twitter are people with a large following who have relevance, reach and resonance. Make a point to cultivate your relationship with them by sharing their information, thanking them for sharing your tweets and creating a win-win relationship.
- Once you have identified your influencers, make a list so that you can refer to your list regularly.When you want to make a list:A. Visit your Lists page via the gear icon drop-down menu or by clicking Lists on your profile page.B. Click Create List.C. Name the List & provide a description.D. Designate the List as Public or Private.E. Save the List.
- Finally, use trending hashtags for the days of the week. As you do this, your content will show up under these hashtags. Here’s a list compiled by Elissa Wyrick:
#Monday
#MondayFunday
#MotivationMonday
#MondayMotivation
#MotivationalMonday
#MantraMonday
#ManCrushMonday or #MCM
#MusicMonday
#EqualityMonday
#FitnessMonday
#MagicMonday
#MagicMondays
#MeatFreeMonday
#MeatLessMonday
#MeatLessMondayRecipe
#MondayBlues
#MondayCouple
#MondayMorning
#MondayAfternoon
#MondayNight
#MondayNights
#MondaySelfie
#MoralMonday
#MoralMondays
#Tuesday
#TransformationTuesday or #TT
#TuesdayTransformation or #TT
#TipTuesday
#TravelTuesday
#TrainingTuesday
#TestimonialTuesday
#CharityTuesday
#FairTradeTuesday
#FeelGoodTuesday
#GivingTuesday
#GoodNewsTues
#MyTownTuesday
#PortraitTuesday
#TreeTuesday
#TuesdayAfternoon
#TuesdayFunday
#TuesdayMorning
#TuesdayMotivation
#TuesdayNight
#TuesdayNights
#TuesdaySelfie
#TuesdayShoesday
#TuesdayTunesday
#TuneTuesday
#Wednesdays
#WayBackWednesday or #WBW
#WisdomWednesday
#WednesdayWisdom
#WellnessWednesday
#WomanCrushWednesday or #WCM
#WomenToFollow
#WomenWednesday
#HumpDay
#WaterfallWednesday
#WednesdayFunday
#WednesdayMorning
#WednesdayAfternoon
#WednesdayNight
#WednesdayNights
#WednesdaySelfie
#WednesdayWorkout
#WildlifeWednesday
#Thursday
#ThrowBackThursday or #TBT
#ThirstyThursday
#Thursdate
#ThursdayFunDay
#ThankfulThursday
#ArtThursday
#CoffeeThursday
#ConnectThursday
#HistoryThursday
#ThursdayFun
#ThursdayThoughts
#ThursdayFunday
#ThursdayMorning
#ThursdayAfternoon
#ThursdayEvening
#ThursdayNight
#ThursdayNights
#ThursdaySelfie
#TravelThursday
#Friday
#Friday or #FridayNight
#FridayFunday
#FridayFun
#FollowFriday or #FF
#FlashBackFriday or #FBF
#CitizensFriday
#ConnectFriday
#FeelGoodFriday
#FilmFriday
#FloralFriday
#FlowerFriday
#FollowForFriday
#FollowFriday
#FoodFriday
#FridayImInLove
#FridayMorning
#FridayAfternoon
#FridayEvening
#FridayNight
#FridayNights
#FridaySelfie
#FappyFriday
#InterviewFriday
#TGIF
#Saturday
#SocialSaturday
#SaturdaySwag
#SuperStarSaturday
#Caturday
#SaturdayFun
#SaturdayFunday
#SaturdayMorning
#SaturdayMornings
#SaturdayAfternoon
#SaturdayEvening
#SaturdayNight
#SaturdayNights
#SaturdaySelfie
#StreetSaturday
#Sunday
#SelfieSunday or #SS
#SundaySelfie
#SundayFunday
#SundayFun
#ScienceSunday
#SelflessSunday
#SundayBlogShare
#SundayBrunch
#SundayDinner
#SundayLunch
#SundayMorning
#SundayAfternoon
#SundayNight
#SundayNights
#SundaySchool
To find out more about how you can rock social media, please visit us at www.whatissocialmediatoday.com. We’ll teach you how to build your platform by creating a unique digital social signature.
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